2014 U.S. candy sales expected to reach $2.26B during Easter season
April 9, 2014
U.S. confectionery sales this Easter season are projected to be about $2.26 billion, up 4 percent from 2013, likely because of the three extra weeks of merchandising this year.
"Anyone who enjoys a good, cold beer will enjoy Draft Beer Jelly Belly beans for the simple fact that it tastes just as you'd imagine," says Rob Swaigen, v.p. of marketing for Jelly Belly Candy Co.
In honor of National Jelly Bean Day (April 22), Jelly Belly unveiled its newest creation Tuesday - the Jelly Belly Jewel Collection. These gem-inspired candies shimmer with an iridescent sheen, making them almost too beautiful to eat. Almost.