Although grabbing a pack of Snicker’s Bites as I made my way up to the cashier at the checkout lane was a non-event for me, it was a scientific research project for Mars akin to space shuttle management.
Chairman of the 2013 Sweets & Snacks Expo gives his predictions on what this years exhibition will hold and how to get the most out of the Expo experience.
In a Dove Chocolates ad that originally aired in 2010, women are shown dealing with a series of life’s daily stresses. The spot is empowering. And now, Mars Chocolates, the makers of Dove, are taking their mission of empowering women to the next level and a new destination — the cocoa fields.