Funds will support BTAC’s COVID-19 Community Response Fund.
July 14, 2020
The Skittles brand has partnered with actor, singer and choreographer Todrick Hall to donate $100,000 to the National Black Trans Advocacy Coalition (BTAC).
Campaign aims to show ‘only one rainbow matters’ during Pride Month.
May 26, 2020
Next month the Skittles brand is launching limited-edition Pride Packs, which feature a colorless packaging design and colorless candies inside, to illustrate “only one rainbow matters” during Pride Month.
It’s been 30 years since Skittles introduced its iconic “Taste the Rainbow” tagline, so to celebrate this, the brand took a look at how America tastes the rainbow.
As shopping continues to evolve, Mars Wrigley Confectionery has found nontraditional retail outlets for its products, calling the new program “Emerging Impulse Platforms.”
Spicy candy sales continue to heat up, according to Candystore.com. Data from the online bulk retailer indicate consumers are snapping up spicy and Mexican candies — and manufacturers are following suit.