OREO Gingerbread cookies

Company: Mondelēz International

Introduced: September 2020

Distribution: National

Product Snapshot: Nothing says it’s the holiday season quite like the smell of delicious gingerbread wafting through the house. Now, fans will have the chance to enjoy their favorite seasonal flavor in an OREO cookie… introducing Gingerbread-flavored OREO cookies!

Sandwiched between the first-ever-made gingerbread-flavored OREO wafers, the limited-edition cookie features original OREO creme with crunchy sugar crystals and comes in five festive designs. Gingerbread-flavored OREO cookies will hit shelves nationwide this fall wherever OREO is sold, while supplies last.

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This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.