Alexia Sweet Potato Rolls

Company: Alexia Foods, Eagle, Idaho

Introduced: December

Distribution: National

Suggested Retail: $3.89 for a 10.5-oz. bag

Product Snapshot: Alexia Foods’ chef-inspired Sweet Potato Rolls are the first sweet potato rolls to join the company’s line of gourmet artisan breads. American-grown, farm-fresh sweet potatoes bring an indulgent, natural sweetness to every bite. A 1.5-oz. serving contains 2 g. of dietary fiber, 4 g. of protein and 8 g. of whole grains, as well as vitamin A. The soft, all-natural rolls go from freezer to table in less than 20 minutes.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.