Fiber One Chewy Bars

Company: General Mills Inc., Minneapolis

Introduced: June

Distribution: National

Suggested Retail: $3.89 for a six-count box of 1-oz. bars

Product Snapshot: Fiber One Chewy Bars combine the tastes children love with the nutrients they need. Available in Chocolate and Strawberry PB&J, the 100- and 110-calorie bars, respectively, contain 20% of the recommended daily value of fiber and 10% of the recommended daily value of calcium. Parents will also appreciate that the portable snacks have no high-fructose corn syrup and just 7-8 g. of sugar.

Ingredients (Chocolate): Chicory root extract, sugar, crisp rice (rice flour, sugar, barley malt extract, salt, caramel color), whole grain oats, corn syrup, whole grain barley flakes, palm kernel oil, vegetable glycerin, honey, cocoa processed with alkali. Contains less than 2% of canola oil, maltodextrin, calcium phosphate, soy lecithin, salt, natural and artificial flavors, fructose, milk, baking soda, caramel color, mixed tocopherols added to retain freshness.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.