Kettle Brand 40% Reduced-fat Potato Chips

Company:Kettle Foods, Salem, Ore.
Website: www.buykettlechips.com
Introduced:July
Distribution:National
Suggested Retail:

$3.49 for an 8-oz. bag
Product Snapshot:Kettle Brand’s

potato chips now boast a reduced-fat label claim. Featuring just 130 calories per serving and 40% less fat, the reduced-fat lineup includes Sea Salt & Vinegar and Salt & Fresh Ground Pepper varieties, along with Sea Salt & Vinegar in the Krinkle Cut arena.

Ingredients (Sea Salt): Potatoes, safflower and/or sunflower oil, sea salt.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.