Triple Double Oreo Cookies

Company: Kraft Foods, Inc., Northfield, Ill.
Website: www.kraftfoods.com
Introduced:August
Distribution: National
Suggested Retail:

$4.19 for a 13.1-oz. package
Product Snapshot: The Triple Double

OREOis landing on supermarket shelves, but with a “twist.” Triple Double

OREOcombines two layers ofOREOcrème (one chocolate, one original) with three layers of crunchy, chocolatyOREO cookies. They contain just 4.5 g. of fat and only 100 calories per cookie.
Ingredients:Sugar, unbleached enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate [vitamin B1], riboflavin [vitamin B2], folic acid), high-oleic canola and/or palm oil, cocoa (processed with alkali), high-fructose corn syrup, corn starch, leavening (baking soda and/or calcium phosphate), salt, soy lecithin, vanillin (an artificial flavor), chocolate. Contains: wheat, soy.

KEYWORDS: Oreo

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.