Old World Christmas has announced four new licensing partnerships for the creation of handblown glass ornaments. Mars Wrigley, MLB, Norman Rockwell, and Morton Salt will each have a line of hand-painted, hand-glittered ornaments created to capture the spirit of the brands to be released later this year.
“We are excited to continue to grow our licensed portfolio,” said Neal Applefeld, president & CEO, Old World Christmas. “Ornaments help a Christmas tree tell a story and we look to partner with brands who can bolster that story.”
Candy lovers will be able to add their favorite Mars Wrigley candies, such as M&M'S, Starburst, Snickers, Skittles, and Twix, to their tree.
Once released, all of the newly licensed ornaments will be available at oldworldchristmas.com or in retail stores across the U.S. Consumers can stay up to date on all Old World Christmas news by following the company on Instagram and Facebook.
