Gerrit J. Verburg Co. has acquired three classic gum brands — Black Jack, Clove and Beemans — from Mondelez International.
President Gerrit J. Verburg, who began his confectionery career in chewing gum, said reviving the dormant chewing brands will grow his Michigan-based company and serve the brands’ long-time fans.
“We are very optimistic we can bring these three brands back to life,” he said.
Anise-flavored Black Jack gum was first launched in 1884. Beemans and Clove were also launched in the 19th century.
While the gum’s flavorings will come from the United States, the products will be produced in Morocco. Verburg hopes to have the gum hit shelves in November.
