www.snackandbakery.com/articles/111658-frito-lay-releases-savory-snack-lineup-for-summer
courtesy of Frito-Lay
Frito-Lay releases savory snack lineup for summer
The lineup includes products from Ruffles, Jack Link's, Lay's, and Doritos.
July 12, 2024
As Americans hit the road for summer vacations, they’re thinking about what to enjoy on their journey. In fact, Gen Z’s Pinterest searches for road trip snacks spiked 65% since last year. Whether gearing up for summer travel, or simply packing for a summer picnic, Frito-Lay has a variety of flavors and on-the-go options to help consumers fuel the summer fun.
Frito-Lay's summer lineup includes:
- (LTO) Ruffles Korean-Style Sweet & Spicy Chili: Newly introduced in June, sweet meets savory and heat in this all-new Korean-inspired flavor. Consumers can snag a 2.5-oz. bag for $2.69 SRP or an 8-oz. bag for $5.99 SRP while supplies last.
- BBQ & Cheddar Mix Frito-Lay Variety Pack: Available now, this limited-time 18 count variety pack of Frito-Lay favorites like Cheetos, Fritos, and Lay’s offers a mix of sweet, tangy, and cheesy flavors to help enhance consumers' summer occasions for an SRP of $13.69.
- Jack Link’s Doritos Taco: Every day is Taco Tuesday when Frito-Lay packs its Doritos Taco flavor into beef jerky made with 11g of protein per serving, and meat sticks made with 5g of protein per serving. For grab-and go energy, this limited-time offer will be available nationwide this month with a 2.65-oz. beef jerky pack for $8.49 SRP and 0.92-oz. meat stick for $1.79 SRP.
- (LTO) Doritos Minis Jumpin’ Jack Cheese Flavored: Available nationally in a 5.125-oz. cannister starting this month, this limited-time flavor boasts a bold Cheddar and Monterrey Jack Cheese flavor. SRP: $3.49.
PepsiCo (Frito-Lay) is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.
