
With a legacy of innovation, WK Kellogg Co. (formerly Kellogg’s) has introduced its latest cereal brand, Eat Your Mouth Off, drawing inspiration from its century-old startup values. Eat Your Mouth Off is a vegan cereal containing 22 grams of plant-based protein, 0 grams of sugar, and 2 grams of net carbs or less per serving, in Fruity and Chocolate flavors. Inspired by the needs of Gen Z and millennial consumers, a small group of disruptors within WK Kellogg Co. embarked on a mission to deconstruct traditional cereal, reimagine its purpose, and create something that resonates on a whole new level. The result, Eat Your Mouth Off, strives to push the boundaries of design and target a new audience with a fresh approach to taste and nutrition.
Most popular new snack and bakery products: January 2024
Our monthly roundup of the products that received the most clicks on Snack Food & Wholesale Bakery during the month of January 2024.

This month’s New Product Slideshow article includes products from WK Kellogg’s (formerly Kellogg’s), Doritos, BJ’s Restaurant & Brewhouse, Poppy Handcrafted Popcorn, Rich Products, and more.
If you’re an avid Snack Food & Wholesale Bakery reader, you may notice that this article series, while new for us, is an evolution of our New Products Slideshows. Slideshows from past months can be found here, on our photo galleries page. We recently made the decision to transition them to articles instead.
Don’t forget to join in the conversation about these products on our Facebook, Twitter, and LinkedIn pages. Happy snacking!