SQUATCH Sticks

Company: Jack Link’s Beef Jerky, Minong, Wis.

Introduced: April 2013

Distribution: National

Suggested Retail: $1.29 for 1-oz. package

Product Snapshot: Geared toward teens and young adults, Jack Link’s Beef Jerky’s new SQUATCH Sticks are convenient, on-the-go snacks. They’re made with premium, quality ingredients and available in two bold, spicy flavors (Original and Hot).

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.