Your Super, a health and wellness brand known for creating plant-based superfood and protein mixes, has announced the release of new ready to eat Super Bars.

Herbalife Nutrition (NYSE: HLF), a premier global nutrition company, has launched Protein Baked Goods Mix, officially entering the baked goods category.

Same great taste, but with a new look! Wildway, a San Antonio-based natural food company, has launched its new packaging design for its grain-free granola line.

Fat Snax recently released its new Keto Maple Pecan Cookies, its richest flavored soft-baked cookie yet.

Betty Crocker is releasing its line-up of new seasonal products to meet demand for whimsical, easy and delicious treats.

Hunch Snacks, a natural snacks start-up, is ready to break off a piece of the confectionary category with a better-for-you snack indulgence for today's consumer.

Better-for-you snack brand LesserEvil is excited to introduce the newest addition to its premium snack family: Lil’ Puffs, a new product line of grain-free tasty, chewable snacks for toddlers 12 months and older hitting shelves in retail and online this February.

"Scotty," a 30-year food industry veteran, food scientist, nutrition expert, pastry chef and developer behind some of the country's leading better-for-you products, is now launching his own brand, a line of feel-good keto foods called Scotty's Everyday. 

Yvonne Ardestani's eponymous vegan + gluten-free treats brand, Yvonne's Vegan Kitchen, has just launched limited edition cakes, cookies, & other desserts for Valentine's Day. 

GoodSam recently launched three new products: Candy Coated Almonds, Peanuts, and Cashews.