When it comes to launching new products, many of today’s bakers have a strategy in place, and are launching items that are primed and molded into becoming five-tool players on the field, says executive editor Marina Mayer. 

Kraft Foods’ new face-scanning technology brings decision making in the kitchen to a whole new level, says executive editor Marina Mayer. Read on to find out how it works and why this so-called “methodology” can be the new wave of the future.

SNAXPO is just one of those shows where you know you’re going to have a guaranteed good time, says executive editor Marina Mayer. Read on to find out what happened at the snack industry’s most coveted event.

According to an Australian study, women who snack while watching TV tend to eat more at a later time, says executive editor Marina Mayer. In fact, “snacksperts” are calling it “mindless eating.”

Studies show that many of today’s consumers are re-learning how to grocery shop to save money, time and effort, says executive editor Marina Mayer.