Clif Builder's Lemon Bar

Company: Clif Bar & Co., Berkeley, Calif.
Web site:

www.clifbar.com
Introduced:June
Distribution: National
Suggested Retail:$1.99 for a 2.4-oz. bar; $23.88 for a 12-bar, 28.8-oz. box
Product Snapshot:

Clif Bar’s

newest variety, Builder’s Lemon, brings a refreshingly tangy taste of lemon to the lineup. The bar combines 20 g. of protein from wholesome soy and nuts with a smooth-and-zesty lemon flavor.
Ingredients:Chicory syrup, organic coating (organic evaporated cane juice, organic palm kernel oil, organic soy flour, organic soy lecithin, organic vanilla), soy protein isolate, soy rice crisps (soy protein isolate, rice starch), organic brown rice syrup, lemon fruit paste (organic brown rice syrup, organic evaporated cane juice, organic apple powder, glycerin, water, inulin (chicory extract), organic lemon juice concentrate, organic rice starch, soy protein isolate, natural flavor, citric acid, organic soy lecithin), organic oats, vegetable glycerin, organic sunflower seed oil, organic flaxseed meal, natural flavors, organic lemon oil, inulin (chicory extract), soy lecithin, oat fiber, sea salt, citric acid. Vitamins/Minerals: Dicalcium phosphate, magnesium oxide, ascorbic acid (Vitamin C), tocopheryl acetate (Vitamin E), ferric orthophosphate (iron), beta carotene
(Vitamin A), zinc citrate, phytonadione (Vitamin K1), biotin, niacinamide (Vitamin B3), calcium pantothenate (Vitamin B5), potassium iodide, manganese gluconate, copper gluconate, sodium selenite, thiamin (Vitamin B1), chromium chloride, cyanocobalamin (Vitamin B12), sodium molybdate, folic acid (Vitamin B9), riboflavin (Vitamin B2), pyridoxine hydrochloride (Vitamin B6). Contains: soy. May contain traces of dairy, peanuts, wheat, tree nuts.

This webinar will examine variables factoring into nutritionally improved candy sales, including ingredients, label claims, and alternative sugars. Better-for-you options remain top of mind for consumers who are searching for indulgences, but in a healthier format.